Members present at our AGM held on the 3rd February indicated that the Committee needed to prioritise certain matters, therefore I think it appropriate to provide each of you with a brief update on what your committee have been up to this past five weeks.
On the 6th February I delegated initial individual responsibilities to your Committee as follows:
Frank Carlin, Simon Young, Garry Poole – Development of the Web Site / Corporate Image / Revamping literature.
Jim Fullbrook – Identifying methods for promoting CFF in the wider Crawley area
Tony Kaatze – Club Trophies, Club Collateral and fly tying programme.
Neil Nice – Organising Club outings (fishing venues) and providing photo shop expertise in support of Frank, Simon and Garry
Sue Leverett – Safeguarding obligations, marketing CFF to local Secondary Schools & organising summer social activities.
Our entry on the Crawley Borough Council website has been updated and as a result of negotiations with their Web Master the site has been tweaked so that searching on ‘fishing’ or ‘fly fishing’ will now reveal our existing on page one as opposed to page 32!
Following a lead provided by Bob Thomson a page for Crawley Fly Fishers was set up in Streetlife and we have placed notice of our annual casting Clinic. Not sure if Streetlife will generate any interest but it’s free and worth a punt. Please take a look and add comments.
Details of our annual casting clinic have been uploaded to Mid Sussex District Council – What’s on website; to Where Can We Go website and East Sussex Council web site. Over the next few days our entry will be uploaded to the other councils within a 40 mile radius of Crawley.
We have renewed our membership of ClubMark with effect from 25th February 2015 and our insurance cover with Sportscover in association with Insure4sport and the Angling Trust.
We held our first committee meeting on 24th February at which we set the development of our new web site and literature as our immediate top priority. I am delighted to let you know that Frank has made fantastic progress in laying out our web site. It’s still ‘work in progress’ in many areas as it requires input from the Committee and you, the members, however it provides the look and feel of
how our website will perform once launched. You may access the website at www.crawleyflyfishers.org.uk. I think you will agree it’s a vast improvement over our existing site.
During our meeting I learnt that Bob Thomson produces our membership cards and that he has done so for many years without claiming reimbursement of cost from the Club. I think we owe Bob a big vote of thanks.
Future committee meetings will be held on either a Monday or Wednesday evening to avoid impacting on our regularly Tuesday sessions.
Frank has also produced a layout for our new 1/3 A4 leaflet which needs a little more tweaking before we obtain costs for printing an initial supply. It is important that we standardise on type face & point size to be used in all literature and on the web site at the same time as standardising on our logos / background colour and insertion of our QR codes in all documentation / web pages. In fullness of time we will create a Standards Portfolio to protect our corporate identity.
It has been suggested we might encourage more members to come together and participate in the running of the Club if we run a monthly / quarterly photo competition with say three or four themes about people socialising, perhaps about people tying rather than photos of fantastic flies which currently appear on web sites. It’s about people about engagement and coming together as a club and the eclectic mix of things we do which captures the spirit of the Club and what we are about. At least the photos would be topical with the winning photos being displayed on our Club web site so I hope this suggestion will encourage you to participate.
Once we agree on our literature / promotional material they will need to be distributed and we have come up with a list of potential outlets as follows:-
Hard Copy – tackle shops, garden Centres, Women’s Institutes, Village Halls, Village Notice Boards, Community Centres, Doctors Surgeries, Schools etc.
Electronically – Mid Sussex DC, East Sussex DC, West Sussex DC, Surrey DC, Crawley Borough Council, Where Can We Go, Freshwater Informer, Mid Sussex Times, Sussex Angling, Crawley / East Grinstead Observer, Streetlife etc.
We believe we should also investigate further use of Facebook & Twitter so will be looking for help and guidance from the younger element to guide us through the potential minefield.
A meeting is to be set up, probably upon return of the Cuba contingent, with the owners of Sumners Ponds to see if it’s possible to work together to promote fly fishing at their complex. We have also made an approach to a professional sports/wildlife broadcaster to establish what we need to do, or provide to him, to enable him to write an advertorial for CFF.
Neil is well on the way to confirming dates/venues for all the Club outings, one of which will be an afternoon / evening event. In addition to the normal Club outings we believe we ought to consider the possibility of holding a few events at one or two of the more prestigious waters in the region
which stock larger than average fish (Trout / Pike / Carp) and / or opportunity for some Grayling fishing and a Summer social get together to include a Paella evening. Notices will be placed on Club Notice Board to gage interest of Members.
We have a limited stock of reasonably priced Club collateral – White or Black in various sizes available for purchase. Please support your Club and advise Tony Kaatze of your requirements.
That’s about it for now, folks. Just need to remind everyone that subscriptions are due and need to be paid to Ron Mott. If you have already paid, thank you. For those who have not paid please ensure you do so by the end of March. I intend to delete details of those who do not renew membership during April.